About Memberup
MemberUp, a platform empowering creators and entrepreneurs to build and grow their communities, was preparing to refine their online presence.
With a focus on clarity and brand consistency, they needed fresh, on-brand graphics to support their landing page and better communicate their vision.
The challenges
Creating visuals that aligned seamlessly with MemberUp’s brand identity
Ensuring graphics conveyed clear messaging to potential users
Designing assets that enhanced the landing page without overwhelming it
The process
I collaborated closely with MemberUp’s founders, Amy and Ross, to create visuals that blended seamlessly with their brand while clearly conveying their message.
Drawing inspiration from Linear’s clean design style, we explored multiple creative directions and iterated on several options to ensure the final graphics were both functional and visually engaging.
The process was smooth and focused, as the founders came in with a clear vision of what they were looking for. My role was to translate that vision into polished visuals that elevated their landing page and reinforced their brand identity.
The solutions
I collaborated closely with Amy and Ross to understand MemberUp’s vision and ensure every graphic reflected their brand identity.
I focused on creating clean, message-driven visuals that explained the value of the platform at a glance.
Amy Sangster
CEO, co-founder, Memberup