About Dante AI
Dante AI, a stealth startup in its prototype phase, needed a minimum viable product (MVP) to test product-market fit.
Operating on a tight timeline, they were eager to launch a polished product design into the market as quickly as possible.
The challenges
Tight timeline to launch
Showcasing an extensive feature set
Complex technical flows
Maintaining quality and brand alignment in social media assets
The process
The founders of Dante AI had bold goals, and I worked closely with them to deeply understand their vision.
I helped define the target audience and refine the brand’s voice so it truly matched. Through close collaboration, we shaped a strong, consistent identity that resonates.
Simplifying chatbot and avatar creation was a top priority, so I iterated heavily on key flows, gathering feedback along the way to create a guided, intuitive user experience.
While the product was desktop-first, I also made sure the mobile experience felt seamless and consistent.
The solutions
Clients satisfaction
Users in 6 months

James Martin
CEO founder, Dante AI






